USA Bids Farewell to the Super Tenere - We Hardly Knew Ya'...

OldRider

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Maybe Honda will bring the 1200X Crosstourer to the states and then if Yamaha runs off, it won't seem so bad. I read everything I could about the 1200X and I waited a year past when I was ready to sell the Wing and get another big ADV style bike. I finally gave up on Big Red and bought the ST. I do love the ST for sure, but if it was replaced by a 1200X, I think I would be just as happy.

http://www.motorcyclespecs.co.za/model/Honda/honda_crosstourer%2012.htm
 

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RockyDS

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creggur said:
Yamaha could've used the Colorado rally to reinforce the RTW image, plus shown it as a bike with cult-like, but growing following. Of course, they probably didn't know about it, nor would they care if the plan is to discontinue the bike in our market.

If it ends, it's a real shame - such a great motorcycle.
They could have supported the Yukon rally the year before too and Yukon Canada certainly knew about it. They simply weren't interested enough.
 

Bigbore4

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bob dirt said:
I guess I don't read magazines...I never heard of it or just didn't pay attention. I off road a lot hear in AZ, UT, NV, CO, and even CA...but I am doing it with a 4x4 quad and a sandrail. I got interested in dual sport while riding my Harley and now my Goldwing past cool looking dirt roads. Started talking to friends and there was a bigger interest than I thought. I have only been on a few off road rides with this thing and my wing is getting pissed. I just think there should be some advertising on the telly...if there is, then I have missed it.

I know that Yamaha and Polaris advertise the heck on TV for theirs quads and side by sides...those machines are very popular. I have 2 other friends looking for used S10's and we are taking a month off next summer to ride up and around Alaska and ferry back down to WA and ride the coast south.
I get too many mags, I was in a dealer (not my regular) fetching up a Gerbings cord. Literally on the way out the door I asked over my shoulder whacha got to entertain me, or words to that effect.

He said nothing, then hey wait a minute and handed me a brochure for the XT. I was hooked.

I hope this is all bullshit and conjecture, I like the bike. and reality is it don't matter to me, I said it earlier, I gots mine.

The bimmer crowd will go by a bimmer no mater what. I don't get it, spend more for less. Flies in the face of capitalism. Bimmer gots a little more power and is a little lighter. Super Tenere is PROVEN stone dead reliable, has plenty of power and while it aint a show winner in any one environment, repeatedly is best in class all around.

If you gave me a bimmer (cept maybe the rr) I'd sell it and get something different.

I got no answers, I don't believe they are ready to hang it up just yet. We have plenty of clueless marketing types at our company, I am sure Yamaha USA does too. It is other models getting the marketing money.

fukem, I got mine.
::021::
 

snakebitten

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Not all BMW dudes buy a BMW no matter what. Quite of few S10'ers came from BMW backgrounds. And there are more to come, I believe.
 

whisperquiet

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OK.......I'll go first. With the alleged non-appearance of a 2014 S10, I will reluctantly sell my pristine 2013 white Super Tenere to the first person who PMs me for $24,500 (cash only, of course). Don't miss out on this "Super" deal.
 

Salmon Sam

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As a technical professional with some sales and marketing training - marketing is tough. Yamaha does a great job with the R1. They sponsor AMA Superbike and prominently tie into Hayes success. When you market, you need to be careful on targeting to maximize the audience. It is one thing to have television commercials for ATV's. These are much more saleable to "bubba". Selling an adventure bike is a different animal. Maybe Bob has something there. They should have tried to sell the ST to non-adventure riders. That is a tough call, though. Again, I love the European and US Super Tenere promotional videos. Very nicely done. Completely capture why I ride them.

Did anyone approach Yamaha to sponsor the Yukon rally? Would it have made sense to them ("preaching to the choir)? Again, where and how you place your marketing dollar is tough.

There just is something about this thing that doesn't seem to capture the imagination of most motorcyclists. My dealer is luke warm on it. A guy who I rented FJR's and other bikes from for 3 years didn't even care to look at my ST when I was in the area and dropped by. So, it appears that a large proportion just don't get it. Not sure why. I guess they just aren't as astute as us! It's been said before: a reliable, solid ADV bike just isn't sexy enough.
 

iridemotorbikes

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Don't be so fast to say good bye, my "guess" is there will be an updated Ténéré....soon.

Just saying-
 

Big Blu

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iridemotorbikes said:
Don't be so fast to say good bye, my "guess" is there will be an updated Ténéré....soon.

Just saying-
aaahh a man of reason and wisdom..... and there's soooooo few of us left! ::022::

Regards, Paul
 

OldRider

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I hope everyone putting down th GS has actually spent some time on one. I took a GS to Deadhorse and back and loved every minute I was on it. The GS has a torque curve, sound, and ride that is very different from other bikes. On the other hand, BMW owners are like HD owners in a way, 80% give the other 20% a bad name and BMW dealers don't have a heart. I rode a GS before buying the ST and loved it, but when it came time to write the check, it wasn't worth the extra money. Ya they have had some FD failures in a small percentage of the bikes, but the GS is a very fun horse to throw a leg over.
 

snakebitten

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Read closely. Not everyone does. And some that do are speaking from their own past GS ownership. So they earned the right.

Me? I've posted many many times my draw to the GSA. I can just sit and stare at them. They call me.

But I already chose the one bike that I believe is better at the same game. But it's the only one, in my opinion.
 

Rasher

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Went for a spin on mine yesterday and LOVED it, but I was rejoicing in the part throttle torque the flashed lump throws out between 3k and 5k, how much feedback the modified forks give, and how fantastically well it steers with my Wilburs shock perfectly setup, as everyone one who has gone down this route knows the bike is MUCH better with a about £1,000 - £1500 thrown at it.

Yamaha made some big mistakes that could have been avoided.

The press picked up on the restrictions in the mountains on the European launch, they did not realise it was a restriction in 1st - 3rd, but slated it for not having much pull out of tight turns. The bike barely matched the 2008 model year GS for power, the slight update in 2010 meant as the Yamaha hit the showrooms it was slower and less powerful than the GS - and had a lack of low down drive, although sans-restrictions the bike has a far stronger bottom end. If BMW can get an aircooled bike dating back to the 1920's through emissions Yamaha have no excuse.

The suspension was not great either on or off road, a better choice of spring / damping rates would have got it better reviews for handling - at zero cost.

It would also have cost nothing to have put the clock buttons on the handlebars ala BMW - coming from the Beemer I found this setup very antiquated - and the aftermarket style heated grips at £400 did not impress much - even less so when they are utter crap. An off button for the ABS would also have cost next to nothing. The luggage design was also not the best, and the panniers were smaller than the smallest of the two BMW offerings.

Yamaha would never have stolen many BMW sales, but as there are so many GS riders nicking 5% of them would have been worthwhile, but I think Yamaha never spoke to a single GS owner about what they liked, or even better someone like me (and maybe many of you) who had owned Jap bikes for years before trying a BMW, these are the target IMO, getting back those who had switched as opposed to the guys who are on their 15th BMW (lost cause!)

Also in the UK the bike was overpriced, a stock GS weighed in about $2000 dollars less, and about the same price with ABS / Traction - but has a perceived extra value for being a BMW. Honda and Triumph had a better idea and undercut the GS by a significant margin - and Honda were building a shaft driven V4 for a lot less money than the S10.


I think a bike with the Flash performance would have impressed the Journo's, OK still down on top end compared to the latest, but with this extra stomp it is a torque monster, add an ABS switch and you have got rid of the two biggest press concerns, an extra 5mm of ride height or slightly sharper geometry would have helped with handling comments and ground clearance (another gripe of many UK tests) - I guess Yamaha never rode a GS when developing the S10.

The bike could have been a fair bit better at little (literally a few bucks) extra cost at the factory, and priced a little more competitively, I think the reviews would have been kinder, it would have at least matched the 2010 twin cam GS it was launched alongside and been considered a viable alternative to the Beemer as a genuine dual purpose bike - and still have a place today alongside the "toys" now being sold by BMW / Ducati / KTM.


I still do not understand removing it though, they have no other similar bike in the line-up, the S10 R&D money has already been spent, what they ought to do is keep on selling it (in whatever market) and drop the price a little, more and more people are recognising it is a very good sturdy bike, and a few quid brings it up to date (or enough for real world use - my 100 RWBHP is perfect on the road, especially with the way it is now delivered)

I would also not want a triple, the grunt of the big twin is my favourite feature, all you need is 3k-4k on the tacho to be ripping along, ideal in the mountains and on bumpy back lanes, and well suited to motorway cruising.

I hope it stays on in the US and over here in Europe, although they need a re-think for 2015 - and this should not be along the lines of extra cylinders or 150BHP, something like the unleashed flash, with maybe another 10 BHP just to keep the press happy (every model must have more power than the last)

+ 10 BHP
No restrictions
Switchable ABS
Improved suspension
Cruise control
Controls on bars
Better heated grips
Better luggage
A diet (20kg would be good - just to keep the press happy)

Easy really, most of this would cost very little, even the Cruise as they have it on the FJR already, I think it really would be the best off-roader now KTM and BMW have gone chasing sportsbikes
 

Big Blu

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Anyone notice the 2014 FJR will be available with ES, Electronically adjustable Suspension, sure to be included on the S10 V2!

Regards, Paul
 

scott123007

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Bigbore4 said:
I get too many mags, I was in a dealer (not my regular) fetching up a Gerbings cord. Literally on the way out the door I asked over my shoulder whacha got to entertain me, or words to that effect.

He said nothing, then hey wait a minute and handed me a brochure for the XT. I was hooked.

I hope this is all bullshit and conjecture, I like the bike. and reality is it don't matter to me, I said it earlier, I gots mine.

The bimmer crowd will go by a bimmer no mater what. I don't get it, spend more for less. Flies in the face of capitalism. Bimmer gots a little more power and is a little lighter. Super Tenere is PROVEN stone dead reliable, has plenty of power and while it aint a show winner in any one environment, repeatedly is best in class all around.

If you gave me a bimmer (cept maybe the rr) I'd sell it and get something different.

I got no answers, I don't believe they are ready to hang it up just yet. We have plenty of clueless marketing types at our company, I am sure Yamaha USA does too. It is other models getting the marketing money.

fukem, I got mine.
::021::
The OCD in me is compelled to inform you that "Bimmers" are automobiles and "Beemers" are motorcycles. :D :D
 

Reveille

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Big Blu said:
Anyone notice the 2014 FJR will be available with ES, Electronically adjustable Suspension, sure to be included on the S10 V2!

Regards, Paul

Maybe it's the rebel in me. I test rode the GSA and Tiger 1200 before buying the S10. All the electronic doohickeys and gizmos on the GSA are what led me straight to the S10. I for one hope Yamaha doesn't over complicate any further models. The S10 already has plenty of gizmos for this guy. YMMV
 

twinrider

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Reveille said:
Maybe it's the rebel in me. I test rode the GSA and Tiger 1200 before buying the S10. All the electronic doohickeys and gizmos on the GSA are what led me straight to the S10. I for one hope Yamaha doesn't over complicate any further models. The S10 already has plenty of gizmos for this guy. YMMV
All Yamaha needs to do is to offer ES as an option, like it is on the FJR. That way they satisfy those who like more tech and those who prefer simplicity.
 

Checkswrecks

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OldRider said:
Maybe Honda will bring the 1200X Crosstourer to the states and then if Yamaha runs off, it won't seem so bad. I read everything I could about the 1200X and I waited a year past when I was ready to sell the Wing and get another big ADV style bike. I finally gave up on Big Red and bought the ST. I do love the ST for sure, but if it was replaced by a 1200X, I think I would be just as happy.

http://www.motorcyclespecs.co.za/model/Honda/honda_crosstourer%2012.htm

While it's not a Super Tenere, if there was no ST, I guess I could live with a Cross IF they reduced the price. It'd be a tough call for the remaining shaft driven dual sports though. My write up of the differences:


http://advrider.com/forums/showthread.php?t=906374
 

Bigbore4

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scott123007 said:
The OCD in me is compelled to inform you that "Bimmers" are automobiles and "Beemers" are motorcycles. :D :D
Thanks for the clarity! :))

And to others, my angst is not so much with the GS as it is with the dealer channel, lack of ease of maintenance (put a clutch in one for a friend...ish), and candidly price. I have a metric ass load of goodies on my Super Tenere and all in I am about at the price of a base 'Beemer' with Yamaha reliability, ease of maintenance and dealer network. me likey.
::022::

<edit>
Yamaha could have done a better job on the cush drive. Pisses me off every time I put a tire on.
 

Firefight911

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My 2 cents;

The Super Tenere as we know it is done., gone, history. The Adventure market is changing. The lore, appeal, and history of the big bores is waning.

Don't think for a second Yamaha doesn't see the Adventure market as viable, alive, and worthy of effort to win dollars, euros, pesos, or whatever.

Facts are the big bore bikes are losing ground to the idea of the middle weights (700-900cc). It's a global resetting, as it were.

Yamaha hired Cyril Despres. Don't think this doesn't apply to the world market of dual sport, Adventure bikes. It does and will.

The Super Tenere had every intention of being a staple. The economy and the change in the world market compelled them to evaluate the benefit of keeping the Super Tenere. it made no sense. it had a four year run. it would be due for a freshen within one to two years beyond BNG.

You're gonna see an 850-900 cc twin in an Adventure package. The triple will be the street leader and the twin is coming.

Beer bet anyone?
 

snakebitten

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Firefight911 said:
My 2 cents;


You're gonna see an 850-900 cc twin in an Adventure package. The triple will be the street leader and the twin is coming.

Beer bet anyone?
I'm not happy if they are done with the size XL ADV bike. Hate to see them say UNCLE in their direct competition with the other Dirty XL bike(s)

But I sure as heck hope you are right about the 850-900 prediction. That would be a legitimate replacement someday.
 
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