Just how wrong did yamaha get the launch of the S10?

Rambler

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I will definitely agree Yamaha has done a very lousy job selling and promoting the S10 !
I’ve always maintained that Yamaha fell way short as opposed to the ‘other’ brands marketing machines. Yamaha had the opportunity to create a visible, active, SuperTenere community - similar to what Motorad did. Currently it’s left to various geographical groups creating S10 events with no support from Yamaha.
 

Longdog Cymru

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In about 2015, I had been touring Northern Europe and while waiting for the Gluckstad ferry, I got talking to a couple of German riders, one had a BMW R1200GS and the other had an S10. The one with the GS said he liked his bike but it had “too many visits back to the dealer to fix faults”. He said he wished he had bought an S10 like hie friend had. I had a Kawasaki Versys 1000 at the time but I had always wanted an S10. I finally bought mine, a 2017 six month old bike with 2000 miles on it on 1st. August 2018. I think my German friends were right!
 

lund

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While riding, I find it amazing how many people inquire about the S10, saying they had never heard of it or seen one before.
This is not a one off but fairly regular. Some say they had heard at one time but dismissed it as they had never seen one in real life.
One fellow I rode with one day last summer told me he would had considered the S10 when he purchased his BMW after trying out numerous other model brands but had no idea about the S10 even existed and really liked what he saw in my S10.
 

bimota

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I had a 1200 GSA 2010 twin cam back in 2013 that i had issue after issue with, did the research and the S10 was coming out superb, now i thought at the time i,ll take astep down from the bmw to get a more realiable bike.
So started looking for a S10 after the bmw i did not want electric suspension, and cruise control or want the new digi dash board of the gen 2,
they meant nothing to me or needed them i wanted a basic adventure bike so i found a 2013 gen 1 world crosser, it was 10 months old with 1200miles on it for £9500 this was 2014 8yrs ago.
I still have the bike and love it 8 yrs on, ok i have spent over £8000 on odd ons and accessories but its my last bike and its going no where.

i even have pictures of it from the day i picked it up 8 yrs ago from when it was in the dealers, it looks alot different now lol
 

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Mak10

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Seen my 1st Tenere 700 at the Rally in South Dakota. Followed it off road some. It’s in a different class off road compared to the Super Tenere. BA6BD135-2D89-4A5E-852A-67323FC46BD0.jpeg
 

Ss1

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у меня все еще есть велосипед, и я люблю его уже 8 лет, хорошо, я могу получить более 8000 фунтов стерлингов на разные вещи и аксессуары
[/ЦИТИРОВАТЬ]
Похоже, ты очень любишь свой велосипед))
 

Rambler

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Up SR400 (GA)
While riding, I find it amazing how many people inquire about the S10, saying they had never heard of it or seen one before.
This is not a one off but fairly regular. Some say they had heard at one time but dismissed it as they had never seen one in real life.
One fellow I rode with one day last summer told me he would had considered the S10 when he purchased his BMW after trying out numerous other model brands but had no idea about the S10 even existed and really liked what he saw in my S10.
I get that often out here in North GA. At traffic light stops - folks in their jeeps and 4x4 would roll up and ask ' What kind of bike is that?'
I'd think 'I's a bike with two wheels' but would say ' Its a Yamaha Super Tenere' . And not hearing a 'BMW' many get a glazed look in their eyes!
Most though would further ask about the engine size and end the convo with a 'looks so cool' and/or 'looks like a real bike'!

:)
 

Simon

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I haven't been on the forum for a while and have just stumbled across this thread. I guess i was one of the lucky ones to get a deal as a result of the low interest at launch, i picked up a First Edition model with 62 miles on the clock for £9500 in Dec 2010, it had been a demo bike, and i had put the last 20 of those 62 miles on it. I still have it, so that's £863 a year. It's still the best bile i've ever owned. I can't be the only one who got lucky as a result of a poor start?
 

Bmwdumptruck

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I had a 1200 GSA 2010 twin cam back in 2013 that i had issue after issue with, did the research and the S10 was coming out superb, now i thought at the time i,ll take astep down from the bmw to get a more realiable bike.
So started looking for a S10 after the bmw i did not want electric suspension, and cruise control or want the new digi dash board of the gen 2,
they meant nothing to me or needed them i wanted a basic adventure bike so i found a 2013 gen 1 world crosser, it was 10 months old with 1200miles on it for £9500 this was 2014 8yrs ago.
I still have the bike and love it 8 yrs on, ok i have spent over £8000 on odd ons and accessories but its my last bike and its going no where.

i even have pictures of it from the day i picked it up 8 yrs ago from when it was in the dealers, it looks alot different now lol
How many miles now Bimota? And how on earth have you spent that much on it?:eek::) I know its pretty easy to get to a couple of thosand, but £8k sounds excessive….:oops:
 

bimota

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How many miles now Bimota? And how on earth have you spent that much on it?:eek::) I know its pretty easy to get to a couple of thosand, but £8k sounds excessive….:oops:
28500 miles just had valves done, i have a a stack of inoices for every add on i bought, 3 inches high lol, it goes on and on won,t
list every item as its huge but heres a few
touratech £1680
ohlins £1200
crash bars £900
lights £600
luggage £1200
ehaust ecu dyno £900
stainless spokes £350
levers £150
led indicators £270
tool box £150
carbon bits £400
decals £180
slave cylinder £130
altrider sump guard £300
fuel cap £90

and there more and more, my mate who services it laughed every time he saw the bike as it had more stuff on it from the last everybody says shit theres nothing else you can buy is there but thats just me done it to all the bikes i,ve ever owned but this is my last bike so it does not matter.

i did it to this extent to mt bmw 1150gsa adventure to.
 

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